Client
Bob & Berts
Deliverables
- Brand Identity
- Brand Design
Bob & Bert's
Fanatical about coffee, Bob & Bert's first opened their doors in 2013. In the few years since then, they have been shaking up the coffee shop industry everywhere with Proper Coffee and Great Grub!
Challenge
Evolve the brand
Bob & Bert’s tasked the team at Kaizen Brand Evolution to evolve their brand identity, in-store, online and on social media. Coffee is a unique and exciting experience; everyone likes it a different way.

Process
Creative and vibrant visuals
Meeting with the team behind Bob & Bert's, we developed a true understanding of their brand. Bob & Bert's deliver an exciting experience for customers, boasting passion and an inviting atmosphere. With these qualities in mind, we wanted to create a vibrant and attractive brand identity.

Solutions
Excitement, enthusiasm and vibrancy
Working collaboratively with the Bob & Bert's marketing team in the creative and delivery, we have successfully evolved their branding. Capturing their enthusiasm, we focused on a vibrant new menu design, campaign designs for screen, social and video and a new overall visual direction for promotional events across all stores. The dedication instilled in the Bob & Bert's community is something to be admired and we are delighted to continue our work alongside the team. We absolutely love the Bob & Bert's brand and their dedication to customers. We continue to work with the team at Bob & Bert's and look forward to their continued evolution.











We’ve been working with KBE for around a year now on various brand and design projects to which the team at Kaizen have been a breath of fresh air to partner with. They’re forward thinking with their approach and are not afraid to respectfully challenge and push the boundaries of our brand. We would recommend the team at KBE to anyone who wants to really elevate their brand identity and take it to new levels.
Aine Condron - Marketing Manager - Bob & Bert's
