Tag: pitch deck design belfast

Pitch Perfect with Pitch Deck Design

Posted on by Ellen Turbett

Pitch deck design is an extremely important tool in the business world. When it comes to investments, it is crucial to have a showstopping pitch deck design to capture the attention of potential investors, partners and stakeholders.

We now live in a world where it takes a lot to impress. Advanced technology and our accessibility to that has massively impacted how we view digital content and projects. It now takes considerably more to excite an audience and in order to excel in a business pitch, this is essential.

Pitch deck design: explained

A pitch deck design is a useful tool used by organisations who are aiming to advance their position in the business world. A pitch deck is usually utilised to showcase a particular area within your business that requires funding to evolve or prosper. The overall goal of a pitch deck design is primarily to achieve a financial investment from potential stakeholders.

The design of your pitch deck is extremely important. As previously mentioned, it is crucial to create an exciting and innovative design in order to achieve the attention deserved. Typically, we would recommend no more than 15 slides in total. Remaining within the 12-15 slide maximum will allow you to deliver a user-friendly, informative and engaging presentation, without overwhelming or appearing tedious to viewers.

When aiming to achieve an investment, it is paramount that your design places a significant importance on speaking directly to the investor. It is important that the investor generates an in-depth understanding of your organisation, your plans, visions and goals.

Deliver a pitch deck design to remember

When it comes to delivering a pitch deck design, the content is undoubtedly the most important element to be delivered. Yet, the way in which this content is delivered is equally significant. The design implemented within your pitch deck is key.

An organisation that portrays utmost professionalism will be viewed in high regard. The level of competence that is displayed in a pitch will represent and mirror your potential to investors and play a considerable role in their decision to capitalise or not.

There are numerous different platforms in which pitch decks can be created on. From InDesign to PowerPoint to Keynote, no matter the device or software, there is a platform available to create an incredible presentation.

Digital or Printed?

Digital is king. When we think of a pitch, we picture an individual standing in front of a digital presentation and delivering it to a room of potential investors. In more recent times, a pitch may be commonly delivered across virtual platforms, such as Zoom or Microsoft Teams. Yet, in order to ensure you observe all possible needs and preferences, it is important to consider the traditional print version of your pitch deck.

Pitch Perfect Pictures

Pitch deck design aims to deliver a presentation and convince potential stakeholders that your organisation is worth investing in. In order to achieve this outcome, it is important to deliver an engaging pitch that is exciting, informative and not overwhelming.

Text can be terrifying if there is too much of it. Yes, providing a detailed document of data can be informative but it will also appear boring, disengaging and difficult to take in. It is advised that a brilliant pitch deck design will showcase a blend of visualisations to break up the important and interesting text, facts and figures.

The involvement of pictures is an innovative way to deliver information in a more digestible manner, potentially through coloured graphs, images and graphics. Incorporating visualisations in your pitch deck will also engage with viewers and hopefully leave a lasting impression and create a memorable association.

Pitch Deck Design at Kaizen Brand Evolution

As pitch deck design is an extremely important area for your organisation and its future success, it is advised that you involve a professional graphic design team in the process.

The industry insight and expertise afforded through working with a professional graphic design team is invaluable, guaranteeing your pitch will be designed to the highest of standards.

At Kaizen Brand Evolution, our experienced team of experts conduct a robust design strategy to deliver an innovative, engaging and informative pitch for organisations just like yours. Working collaboratively with you, our team will create a professional presentation that represents your brand, goals and vision.

To begin a project with Kaizen Brand Evolution please get in touch with our client services team via the contact form or call us on 02895 072007.

The Power of Pitch Deck Design

Posted on by Ellen Turbett

If implemented correctly, pitch deck design is a powerful tool used to communicate with potential investors, clients, stakeholders and partners. The goal of a pitch deck is to attract, engage and impress those who will be an invaluable asset to an organisation’s development.

What is a Pitch Deck?

A pitch deck is essentially a method utilised by businesses who are trying to boost their position in the market by incorporating investors who will provide the all-important capital that is required for success and accomplishment.

A typical pitch desk design boasts 10/15 impressive and engaging slides, incorporating a brief synopsis about your organisation, your goals and your future vision. In order to achieve the overall goal of investment, it is paramount that your pitch desk is implemented to the highest standard, showcasing your organisation in a confident and premium light.

The Power of Pictures

A key area of importance in a pitch deck design is the visualisation. It must hold an interesting design and the best way to implement this is through topical images and graphics. The use of images and graphics not only showcases your organisation visually, but also engages with viewers in a memorable way, ensuring your pitch deck is effortlessly remembered and to the fore of potential investors thinking.

Additionally, the use of imagery and graphics will also ensure your pitch desk is more exciting. Potential investors will be accustomed to long and boring pitches, with endless realms of informative text, facts and figures; this provides an all-important opportunity to be different and stand out from the crowd and gain a competitive edge.

Pitch Deck Design

In order to achieve the optimum outcome for your organisation, the involvement of a professional design team is advisory when creating a pitch deck design. Hiring a professional graphic design agency is an invaluable decision, engaging with a team of experienced designers with in-depth knowledge and understanding of the implementation of pitch deck design. Whist the content within the pitch comes from you, the delivery of this can be revolutionised through effective design and implementation.

A typical pitch deck is designed through presentation platforms such as PowerPoint, Keynote or InDesign, primarily presented via a projector board, as well as printed for physical format. When considering the design of your pitch deck, it is important that your images and graphics are premium, ensuring they will be presented in a high-quality format irrespective of the platform the pitch is being viewed on.

Content is Key

It is advisory to involve the expertise of an external design team for the implementation of your pitch deck design, but it is crucial that your internal research is top notch in order to succeed with the content involved. 

When choosing what areas to cover in your pitch, it is vital to conduct extensive research in a detailed level on your organisation. The content within your pitch should provide a journey for potential investors, showcasing your purpose, your goals, both long and short term, as well as the all-important reason why your company is a worth-while investment.

Furthermore, your content should focus not only on your organisation but also the market in which it is a part of. Conducting external research throughout the market is key, detailing your competitors, trends, downfalls and potential areas of interest in the future, within your industry. This widespread knowledge and monitoring will position you as a focused and informed organisation that will boost your impressions on potential investors.

Pitch Deck Design at Kaizen

At Kaizen Brand Evolution, we have an esteemed team of graphic designers with widespread experience in creating revolutionary pitch deck designs. Our tried and tested design process can be implemented for your business, working alongside your team for advisory insight throughout the design process.

We understand the importance of a quick turnaround on design. Through a robust timeline, Kaizen Brand Evolution have a team of experienced and devoted pitch deck designers that can work to deadlines that suit you and your potential investors.

Additionally, we understand there can be last minute, unavoidable changes within your pitch. With this in mind, we ensure your presentation can be edited at any time by transferring the information into your chosen software. This not only provides the option to edit if necessary but also allows you to update details that may change over a period of time between pitches.

To discuss a pitch deck design for your organisation, get in touch with Kaizen Brand Evolution via the contact form or on 028 95072007.